Frank Luntz Net Worth is
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Frank I. Luntz (born February 23, 1962) is an American political consultant, pollster, and Republican Party strategist. His most recent work has been with the Fox News Channel as a frequent commentator and analyst, as well as running focus groups during and after presidential debates. Luntz describes his specialty as a??testing language and finding words that will help his clients sell their product or turn public opinion on an issue or a candidate.a?? He is also an author of business books dealing with communication strategies and public opinion. Luntz's current company, Luntz Global, LLC, specializes in message creation and image management for commercial and political clients.


Luntz was born and grew up in West Hartford, Connecticut, the son of Phyllys (nA(C)e Kelmenson) and Lester Luntz, who together wrote the first American forensic dentistry textbook. He graduated from Hall High School, graduated with a Bachelor of Arts degree in History and Political Science from the University of Pennsylvania, and received a Doctorate in Politics from Oxford University. Luntz is unmarried.
Luntz has appeared as a consultant or panel member on a number of television news shows, including The Colbert Report, Capital Gang, Good Morning America, Hannity, Hardball with Chris Matthews, Meet the Press, PBS NewsHour, Nightline, The O'Reilly Factor, Real Time with Bill Maher, and The Today Show. He has written op-eds for publications such as The Financial Times, The Los Angeles Times, The New York Times, The Wall Street Journal, and The Washington Post.
He was an Adjunct Professor at the University of Pennsylvania from 1989 until 1996 and also taught at George Washington University and American University.
Luntz frequently tests word and phrase choices using focus groups and interviews. His stated purpose in this is the goal of causing audiences to react based on emotion. "80 percent of our life is emotion, and only 20 percent is intellect. I am much more interest

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Frank Luntz Latest News

GOP pollster Frank Luntz warns America could be headed toward 'France in 1793'

Republican consultant and pollster Frank Luntz says he is "afraid for the country" amid a week of President Trump's attacks on minority congresswomen. At first, Luntz didn't want to comment on any of ...
Posted: July 19, 2019, 10:52 am

Elizabeth Warren resonates in debates because she's smart and real, says longtime GOP pollster

"Warren is gaining more than any other candidate because her base support is more intense than any other candidate," Frank Luntz says. The Republican pollster says Warren's voice is "new" and can ...
Posted: September 13, 2019, 6:20 am

Millions of times later, 97 percent climate consensus still faces denial

A few weeks ago, the Bulletin ran a story referring to how Frank Luntz—the GOP message master who convinced party politicians to use the phrase “climate change” instead of “global warming” because the ...
Posted: August 14, 2019, 5:00 pm
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