Frank Luntz Net Worth is
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Frank I. Luntz (born February 23, 1962) is an American political consultant, pollster, and Republican Party strategist. His most recent work has been with the Fox News Channel as a frequent commentator and analyst, as well as running focus groups during and after presidential debates. Luntz describes his specialty as a??testing language and finding words that will help his clients sell their product or turn public opinion on an issue or a candidate.a?? He is also an author of business books dealing with communication strategies and public opinion. Luntz's current company, Luntz Global, LLC, specializes in message creation and image management for commercial and political clients.


Luntz was born and grew up in West Hartford, Connecticut, the son of Phyllys (nA(C)e Kelmenson) and Lester Luntz, who together wrote the first American forensic dentistry textbook. He graduated from Hall High School, graduated with a Bachelor of Arts degree in History and Political Science from the University of Pennsylvania, and received a Doctorate in Politics from Oxford University. Luntz is unmarried.
Luntz has appeared as a consultant or panel member on a number of television news shows, including The Colbert Report, Capital Gang, Good Morning America, Hannity, Hardball with Chris Matthews, Meet the Press, PBS NewsHour, Nightline, The O'Reilly Factor, Real Time with Bill Maher, and The Today Show. He has written op-eds for publications such as The Financial Times, The Los Angeles Times, The New York Times, The Wall Street Journal, and The Washington Post.
He was an Adjunct Professor at the University of Pennsylvania from 1989 until 1996 and also taught at George Washington University and American University.
Luntz frequently tests word and phrase choices using focus groups and interviews. His stated purpose in this is the goal of causing audiences to react based on emotion. "80 percent of our life is emotion, and only 20 percent is intellect. I am much more interest

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Frank Luntz Latest News

Frank Luntz Shocked When Focus Group Of Roy Moore Voters Disbelieve Accusations

VICE News hosts a focus group with Frank Luntz and twelve voters who support Alabama Senate candidate Roy Moore: These are the views of twelve conservative voters who gathered inside a Birmingham coffee house Thursday for a candid discussion about the ...
Posted: December 9, 2017, 8:00 pm

Frank Luntz Alabama focus group: Why we’re sticking with Roy Moore

The full spectrum of Moore defenses is covered here in a brisk seven and a half minutes. Some panelists think he’s a great man, others think he’s a miserable candidate but the lesser of two evils. Some (well, all) think his accusers are paid liars but ...
Posted: December 9, 2017, 7:01 pm

For the first time in his career, GOP pollster Frank Luntz says he's stumped by an election

Republican pollster Frank Luntz admitted Monday night that for the first time in his career, he can't call an election. Looking at Tuesday's Alabama Senate race between Republican Roy Moore and Democrat Doug Jones, Luntz said he's told people to ignore all ...
Posted: December 12, 2017, 7:23 pm
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