Kweichow Moutai Net Worth is56.2 12-Month Sales Growth (%)
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Moutai, or Maotai (the former spelling is based on the traditional romanization before Pinyin, and is also used officially by the producing company) (SSE: 600519), is a Chinese liquor, or baijiu.
It is produced in the town of Maotai (e??a??e??), in the city of Renhuai, Guizhou province, Southwest China. It is believed that the town of Maotai possesses a unique climate and vegetation that contributes to the taste of the drink. Maotai, which is classified as "sauce-fragranced" (e??e??, jiangxiang) because it offers an exceptionally pure, mild, and mellow soy sauce-like fragrance that lingers after it is consumed, is distilled from fermented sorghum and now comes in different versions ranging in alcohol content from the standard 53% by volume down to 35%.
During the Qing Dynasty (1644-1911), Maotai became the first Chinese liquor to be produced in large-scale production with an annual output of 170 tons. In 2007, more than 6,800 tons of Maotai were sold. Maotai is named after the town with the same name near Zunyi in Renhuai, Guizhou Province, where winemaking has a very long history. The Maotai of today originated during the Qing Dynasty and first won international fame when winning a gold medal at the 1915 Panama-Pacific Exposition in San Francisco. In addition, Maotai was also named a national liquor in 1951, two years after the founding of People's Republic of China. Maotai also claimed two gold medals separately at the Paris International Exposition in 1985 and 1986. Maotai has won 14 international awards and 20 domestic awards since the Chinese Revolution.
Maotai has been used on official occasions in feasts with foreign heads of state and distinguished guests visiting China. It is the only alcoholic beverage presented as an official gift by Chinese embassies in foreign countries and regions. It received additional exposure in China and abroad when Zhou Enlai used the liquor to entertain Richard Nixon during the state banquet for the U.S. presidential vi

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Kweichow Moutai Latest News

Ancient hub offers inspiration for future

chairman of Kweichow Moutai Group, shared his insights into how to make the world a better place through cultural and economic exchanges. When we meet in Dunhuang, a historic city that has played ...
Posted: October 11, 2018, 5:00 pm

China Liquor Stocks Slide as Tax Rumor Rattles Investors

Kweichow Moutai Co. slid 3.5 percent to its lowest close in three weeks, while Luzhou Laojiao Co. and Jiangsu Yanghe Brewery Joint-Stock Co. slumped more than 6 percent. A measure of consumer staples ...
Posted: October 10, 2018, 2:25 am

Bulls head for the hills in China as stocks slump

Ping An Insurance, Kweichow Moutai and Hangzhou Hikvision Digital Technology - old favourites that jumped at least 97 per cent last year - were the most sold by overseas traders Monday. The FTSE China ...
Posted: October 8, 2018, 6:45 am
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